Look for holes in its armor – chinks into which you could stick your sword. Then berate it for what it doesn’t do well or doesn’t do at all. Work with your staff to identify what that company does well. But first imagine that your real current company is the bad guy – a well-established competitor. So here’s an exercise for you: Pretend you’re a startup company, armored and ready to go to battle in the marketplace. This is a vivid memory for both of us, and a powerful truth for you: A change of perspective can really get you rolling. So what changed for Josh? His perspective.
#Kick it into high gear how to
He was ecstatic as he rode, and so was I… until I realized I’d not yet told him how to work the brakes. On his very next try, Josh glided all the way down the hill without any help.
Let’s try the bike again, but this time, don’t think… just roll!” “See?” I said, “Without any brains at all, that lid rolled right down the driveway! It can roll a long way without even thinking. It travelled perhaps 30 feet before falling gently on its side. I proceeded to roll the lid – on its edge – right down the center of the driveway. Showing it to Josh, I asked how many brains it had. I went to the garage and brought out a lid from an old paint can. “Papa,” he said with a wet-lipped pout, “I don’t think I can do it.” “You’re just thinking too hard, Josh.” I responded gently. Son Josh was ready to remove the training wheels from his “baby” bike and take another leap into boyhood.Īfter some effort, Josh wasn’t getting the hang of it and he’d become very discouraged. The flat driveway led to a gentle slope in our grassy back yard. It was the perfect place to learn to ride a bike. Laura and I moved to a new home when our children were small.
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